Harnessing the 5G potential will require fostering innovation and collaboration to accelerate and extend 5G deployment and its benefits to consumers.
1. The consumer market already generates a high share of wireless service revenues for service providers and will continue to grow in importance with 5G.
2. Service providers will provide the 5G technology platform that underpins nearly USD 31 trillion in cumulative consumer revenues for the ICT industry by 2030. Service providers could clinch a cumulative USD 3.7 trillion of these 5G-enabled consumer revenues by 2030.
3. The pandemic has impacted consumer willingness to pay a 20 percent 5G premium, reducing it by half; however, 1 in 3 early adopters globally are still willing to pay a 20 percent premium.
4. Service providers can directly generate USD 131 billion by 2030 from digital service revenues by proactively developing and marketing 5G use cases. Key opportunities lie with enhanced video, advertising, in-car connectivity and extended reality.
5. By being proactive in driving 5G differentiation, service providers could gain a 34 percent higher 5G ARPU by 2030, growing their consumer revenues at a CAGR1 of 2.7 percent up to 2030 as opposed to flat revenues with a passive approach.